The 9Th Shanghai Textile And Garment Exhibition Opens Today

　　 2012 Shanghai (Autumn) spin clothing exhibition The curtain will be opened in Shanghai World Trade Mall today, September 19! As the ninth three-day textile and clothing exhibition, this exhibition has set a record in terms of both the scale of participation and the number of participants. The exhibition attracted many exhibitors and hundreds of exhibitors. The exhibition attracted 20000 professional buyers from department stores, retail real estate, brand agents and other channels mainly in East China. On the first day, the special business matching meeting for women's clothing of Taiwan's famous brands jointly organized by Shanghai World Trade Mall and Taiwan's textile industry set a record for the first day of all previous exhibitions, bringing a record for the exhibition. The prosperous scale and popularity once again show the largest textile in Asia Clothes & Accessories The influence of the exhibition on the industry.

In the world economy that has been "declinished", the retail industry bears the brunt of the slowdown in economic growth, rising costs of enterprises, and increased inventory pressure. All major clothing brands have slowed down the pace of opening stores, reduced inventory by discounting in advance, and lowered the expectation of performance growth. With the decrease of foreign trade orders, the increase of raw material costs, and the increase of labor costs, the textile and clothing industry has entered a severe cold period. It is imperative to accelerate the adjustment of the industrial chain.

Under the industrial prospect of domestic and foreign troubles, the "2012 (Autumn) Shanghai" held by Shanghai World Trade Mall Textile and Clothing Exhibition ”It is particularly important. The opening performance of the exhibition is the 2012 World Trade Mall clothing brand joint press conference. The strong local brands from all over the country have joined hands to create a local brand autumn and winter show in 2012, which is the prelude to the exhibition. As one of the characteristics of this "2012 (Autumn) Shanghai Textile and Garment Exhibition", a large number of unique and innovative local designs leapt onto the stage at the press conference, making people refreshing, breaking the impression of copycat and featureless domestic clothing in the past, and several mall representatives showed their purchase intention on the spot. The first day of the exhibition attracted nearly 10000 trendsetters to the scene, and the exhibition area was crowded. The enthusiastic participation of large domestic consumer groups not only verified the feasibility of consumption driven trade, but also strengthened the business idea of investors in East China market to introduce high-quality international fashion brands.

"2012 (Autumn) Shanghai Textile and Garment Exhibition" conforms to China's rapidly growing personalized and quality consumption demand, positioning the high-end textile market in the Yangtze River Delta region, and has built an exhibition and trade platform for the optimization of Asian industrial chain resources and interactive development that does not go abroad accurately and efficiently to connect with overseas brands with commercial value trends after nine sessions of exhibitions. Through 3-day observation, special matchmaking and knowledge sharing in professional lecture halls, department stores from Shanghai had in-depth conversations and detailed communication with some brand enterprises. A group of department store purchase executives said that this trip helped them to have a deeper understanding of the changing trend of the clothing industry, and also found new potential customers, who will consider introducing after further communication between the two sides is mature.

Since 2012, the pace of the fashion industry has been accelerating. The clothing industry has experienced the Asian earthquake, European debt, transfer of labor relations in Southeast Asia and other external influences. Enterprises need to quickly withdraw funds. The previous production and marketing cycle has been greatly compressed, and the traditional industry chain has been unable to keep pace with the rapid development of the times. In addition, cross-border settlement, RMB appreciation Changes in consumption trends and other issues make clothing brands difficult to move forward. Taking the opportunity of "Shanghai Textile and Clothing Exhibition", Shanghai World Trade Mall continues to horizontally integrate the excellent resources of the global textile and clothing industry, reduce and optimize the supply and demand links of textile and clothing, integrate and advocate pan Asian fashion textile to promote development, enhance the voice of Asian fashion industry in the world, and introduce global high-quality features through "2012 (Autumn) Shanghai Textile and Clothing Exhibition" textile Resources, gather Asian fashion trends, comprehensively promote the innovation and improvement of the comprehensive competitiveness of China's textile and clothing industry, and lead the clothing industry to break the ice.