Italy Luxury Brand Versace Founder Jenny Versace

Famous from Italy

(Versace) created a fashion empire, representing a brand family. Versace's fashion products permeated every field of life. Its distinctive design style, unique aesthetic feeling and strong avant-garde artistic representation made it popular all over the world.

Its design style is distinct, and it is a symbol of vanguard art with strong aesthetic feeling.

What is unique is the gorgeous and imaginative style that shows the Renaissance features. They are sexy, beautiful, feminine and colorful, with the super flair of opera and the comfort and proper display of clothing.

Versace also operates perfume, glasses, neckties, leather goods, bags, porcelain, glassware, scarves, down products, furniture products and so on.

Creator introduction

The founder of Gianni Versace, Jenny Versace, was born in December 2, 1946 in Italy's Rio Calabria.

Mother is a "soil tailor" and once opened a shop called "Paris fashion shop".

She is a clever woman who can use any mark on the cloth without cutting any pattern.

Versace's house and mother's workshop are separated by only one wall. Their three brothers and sisters grew up in such a working atmosphere.

Childhood Versace likes to learn to dress in order to amuse themselves.

Recalling the past, the master once said, "I was raised by my mother to interest in sewing fashion from an early age."

The town in the backcountry is too small for the growing Versace.

In 1972, Versace, 25, came to Milan to study architectural design.

Then, by chance, he knitted for a fashion manufacturer in Florence.

A series of best-selling business has increased their business volume by four times. As a reward, he won a famous car.

This unprecedented success made him give up the construction industry he learned and became the first opportunity in his history of entrepreneurship.

As a result, Versace, who had won the first fruits of victory, rushed to the fashion business.

In 1978, Versace launched his first.

Soon after that, his first fashion store was ready and invited Santo Versace, a business management major, to help manage Santo.

In 1981, when he first developed Versace's first bottle of perfume, he invited his sister Donatella, who was studying in Florence, to help him.

At this point, Versace's fashion kingdom began to take shape.

In 1989, the "Atelier Versace" high-end custom fashion shop was opened and entered the fashion industry of Paris, France. In July 15, 1997, Jenny Versace was shot dead in front of the mansion of Miami, making the house a haunted house.

In 1992, Versace took a vacation at South Beach, bought the house and its adjacent land at a price of 3 million US dollars, and invested another $33 million to build a southern building with an area of about 560 square meters.

Versace felt that there was no place to repair the swimming pool, so the hotel next door bought it with a lot of money and demolished it in a day to make room for the swimming pool.

The mansion overlooks the sea and has 35 rooms, including 10 bedrooms and 11 bathrooms.

Each of them has a unique theme, bold colors, walls, ceilings, corridors and so on are attached to a large number of valuable murals and mosaic decoration.

There are also many statues in the courtyard. The swimming pool specially built is 16 meters long, with mosaic and 24 K gold tiles.

When Versace was shot in 1997, his sister sold the mansion to the US Telecom businessman lloftin in 2000 at a low price of $20 million.

Loveline was founded in 2012 by Coldwell Banker, a world-renowned agent, for sale at a price of US $125 million (790 million yuan).

Origin

Little tailor design master - Versace

In December 2, 1946, Versace was born in the Southern District of Italy. He is a world fashion designer who grew up from a tailor.

When she was little, Versace worked in her mother's sewing shop.

At the age of nine, with his mother's help, he designed his first formal dress, a single coat made of velvet.

After middle school, Versace was not interested in the school curriculum, and dropped out of school to help her mother dress.

Another hobby of Versace when he was a child was music. He liked folk songs, modern pop music and classical opera in southern Italy.

In 1972, a clothing manufacturer in Milan took a fancy to Versace's work and called his mother to ask Versace to go north to Milan.

Versace was so excited that he immediately boarded the train to Milan to start his clothing business when he was only 23 years old.

Before long, a garment maker invited him to cooperate with several sets of clothes, and Versace made the first attempt to succeed. His designs were very popular.

The partners were delighted to award him a popular beetle sedan.

When the conditions were ripe, Versace sent the whole family to Milan to establish a family business through the traditional family alliance.

Versace, who was unwilling to settle down, founded the first series of clothes named after him in 1978.

In 80s, Versace, who loved music, saw the impact of rock music on young people. It was a great turning point in his career.

The mountains and rivers and cultural traditions of his hometown provide a solid foundation for Versace to grow up as a master of costume design.

There are ruins of ancient culture in Rome and Greece. The influence of classical culture in the social atmosphere is very deep. From the works of Versace, we can see the artistic edification of his youth.

After more than 20 years of hard work, Versace has become a wonder who can match three other fashion masters of Italy, Giorgio Armani, GUCCI and Valentino.

The symbol of the Versace empire is the snake fairy of Madusa in Greek mythology. The hair of a beautiful woman is made up of a snake and its head is the head of a snake.

She represents the fatal attraction. She is attractive to her beauty and instantly becomes her stone. This deterrent is the pursuit of Versace.