2017 Will Launch A Large-Scale Brand Counterfeiting Storm.

According to the world clothing and shoe net reporter, Amazon has made an important move recently.

The United States and Amazon Europe will launch a large-scale counterfeiting campaign in 2017, the most stringent means in history.

Not long ago, Alibaba, China's largest electronics sales company, wrote to the office of the US trade representative that the company had taken more stringent measures to combat infringement and helped brands to submit complaints and remove fake goods on Alibaba's platform.

Xiaobian learned that, while the two big electric suppliers were fighting hard to crack down on fake and shoddy products, some well-known brands were also actively laying down the fight against counterfeit goods and safeguarding consumers' right to purchase genuine products.

Just over November, young people from Fujian

Cambridge's shoes and clothes attack hard to set off a fake storm.

Since its establishment in 1989, Cambridge brand has gained popularity from more and more consumers through years of brand accumulation and rising market awareness.

But with that, the brand of Cambridge has gradually become the target of many illegal criminals making counterfeits, selling holidays and gaining huge profits.

On the market, the counterfeit quality of Cambridge brand is often hard to distinguish between the true and the false, which greatly damages the interests of consumers, but also undermines Cambridge's brand image.

After receiving the news, Cambridge head office sent the manager of the marketing department to the local authorities for the first time. After contacting the relevant law enforcement departments, they went to the spot to check the spot and found a large number of children's shoes that copied the "Cambridge" trademark.

Since the establishment of the brand, Cambridge has insisted on "quality for survival and reputation for development". It resolutely resists counterfeit products that damage brand image and consumer rights and interests.

As one of the thriving teenagers' shoes and clothing brands, Cambridge will have to pay more time and energy to safeguard the rights and interests of the genuine products in the future.

"Brand counterfeiting is a protracted war, and Cambridge will continue to explore in the process of development."

Chen Shaojian, founder of Cambridge brand, said.

In the future, Cambridge will strengthen the inspection mechanism, increase joint with the Internet platform, strengthen network supervision, enhance the coverage of online anti counterfeiting, continue to carry out judicial rights protection, actively cooperate with relevant departments, take legal measures to safeguard brand equity, and constantly improve the anti-counterfeiting system, so that there is no escape from fake and inferior products.

Be strong and do good brand, give back to consumers with excellent quality.

It is understood that in order to ensure that consumers purchase the right to use genuine goods, Cambridge shoes and clothing have been accompanied by anti-counterfeiting labels on their outer packaging. Consumers can query the authenticity through the 20 digit verification code on the label and the two-dimensional code. In addition, the efforts made by Cambridge shoe and clothing in the quality construction of the products are also one of the ways that consumers can quickly identify.

In order to bring better products and dress experience to children, the R & D team of Cambridge shoes and clothes will devote a lot of time and energy to new product research and development.

Among the products that are selling well in the autumn and winter of 2016, there is a 4D smart material insole being sought after by young parents.

Polyether materials are nontoxic and non corrosive. They are non inflammable and explosive materials. At present, only Nike, Adidas and other internationally famous sports brands use polyether for insole production. In the field of domestic children's shoes, Cambridge shoes and clothes are still the first ones.

In the upcoming spring and summer new products in 2017, Xiaobian learned that in the development of S series shoes products, the Cambridge shoe research and development department has injected more systematic functional technology, paying more attention to the upgrading of materials to meet the needs of consumers in different markets, different business circles and different attributes.

According to Xiao Bian,

It is the core of all the work. In the design and production of clothing products, Cambridge will continue to enhance the concept of product development, develop more diversified products, make the brand stronger and bigger, and give consumers more excellent quality.

More interesting reports, please pay attention to the world clothing shoes and hats net.